A reply that knows your customer.
This is where toncrm stands apart from review tools like Birdeye or Podium. They write a reply from the review text alone — it comes out generic, a "Thanks for your comment" that reeks of copy-paste. toncrm has something they don't: your CRM.
When the AI drafts your reply, it reads the customer's real history — their past projects, your conversations, their status — and writes a reply that takes it into account: "Sorry Jean, after the three projects we've done together, this isn't the service you expect…". It's the difference between a reply that could be addressed to anyone and a reply that's addressed to them. You review it, you adjust, you publish.
And it matters: prospects who read your replies see that behind the logo there are real people who follow up with their customers. Your replies stop being a chore and become a showcase.
In Québécois — not French from France.
A badly translated reply shows right away and sounds corporate. toncrm's AI replies in natural Québécois French, with the right informal tone and your team signature. Even your review requests by text sound local. None of the big English-speaking players — Birdeye, Podium, NiceJob — has a Québécois tone distinct from generic French.
A bad review? Your boss knows right away.
A one- or two-star review isn't handled like a five-star one. The reply changes tone on its own: for an angry customer, the AI writes a sincere apology with an offer to sort it out in private, not a misplaced enthusiastic thank-you.
But above all, it triggers an alarm: your manager gets a text immediately, and an urgent task creates itself to call the customer back. You catch them while they're still salvageable, before their review scares off ten prospects — and you didn't have to watch your notifications all day. The system taps you on the shoulder right when it matters.
A great review? It becomes your ad, all on its own.
A five-star review is gold, and toncrm puts it to work. That contact sees their lead score climb, they get tagged as a promoter, and their review is shared automatically on your social media. Your happiest customers become your best advertising, without copy-paste.
That's the smart part: the detractor goes up to your team to be saved, the promoter goes down to your marketing to be amplified. Two opposite directions, automatic, from the same review feed — and your social feeds stay fed by real, recent customers.
All your reviews in one place.
Your reviews are scattered across several platforms, and you don't log in anywhere often enough. toncrm brings them together: Google, Facebook, Trustpilot and Yelp in a single interface (and more get added). You reply directly on the platforms that allow it — Google, Facebook, Trustpilot; Yelp is read only (you see everything, but Yelp doesn't allow replying through a third-party tool).
Your new reviews sync on their own — no more checking your Google page on Monday and your Facebook page on Thursday. Everything lands in one place, as it comes, and you reply before the review gathers dust.
Ask for reviews at the right moment — without nagging.
The best reviews are the ones you ask for at the right moment. toncrm sends a request automatically after a contract is signed (with a delay you choose), by email or text, and in batches when you have several at once.
And you have a safeguard against nagging: a configurable cooldown (7 to 365 days) means you never ask again for a review from someone contacted recently. You can even test two wordings to see which one converts best.
Measure what really matters.
Average rating, response rate and time, 12-month trend, star distribution and breakdown by platform — you see at a glance whether your reputation is going up or down. Plus two things that go further: an industry benchmark (4,3 is excellent in one field and just okay in another — now you know), and the revenue generated by your review campaigns, calculated from the contracts signed in the following weeks. A monthly PDF report in your branding lands in your inbox, ready to present.
And the details that matter.
Reputation, in facts.
- Google, Facebook, Trustpilot, Yelp in a single interface (more coming)
- AI reply that reads the customer's CRM history + natural Québécois tone
- Detractor (1-2★) → text to the manager + urgent task auto-created
- Promoter (5★) → lead score + tag + automatic social sharing
- Review requests after a signed contract (email/text, in batches) + cooldown 7-365 days
- 12-month analytics + industry benchmark + monthly PDF report
- Auto-reply 5★ · embeddable widget · voice dictation · 3 Oracle actions
Everything about reputation.
Put your reputation to work.
14 days free, no card. Or book a demo — we'll connect your review platforms with you.
We connect your review platforms with you during the demo.
